IPASJ INTERNATIONAL JOURNAL OF MANAGEMENT(IIJM)

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ISSN 2321-645X

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IMPACT FACTOR

APPLICATION OF QUALITY GAP MODEL TO MEASURE QUALITY 62 OF PHARMACIST’S SERVICE IN RETAIL PHARMACEUTICAL, Authors : Mrs.Garima Sharma,IPASJ INTERNATIONAL JOURNAL OF MANAGEMENT(IIJM) ,http://www.ipasj.org/IIJM/IIJM.htm

Volume & Issue no: Volume 5, Issue 3, March 2017


Title:
APPLICATION OF QUALITY GAP MODEL TO MEASURE QUALITY 62 OF PHARMACIST’S SERVICE IN RETAIL PHARMACEUTICAL
Author Name:
Mrs.Garima Sharma
Abstract:
ABSTRACT Pharmacy retail is growing at the speed of 20-25% annually. The organized pharmaceutical company retail market size has the potential to grow to $9 billion by the year 2015. The adaptational analysis study centered on lightness the facts like-To analyze existence of GAP5 (Difference in between expectation and perception of client regarding the service provided) in commission quality model; to spot the vital factors of service quality in retail pharmacy store and Relationship between perceived services quality and client satisfaction. The try of analysis is causative in nature i.e. cause and impact. This study based mostly chiefly on the first information collected through a developed form. The population elect was those that visited any retail pharmacy store with some general awareness regarding it. the strategy of purposive sampling is chosen whereby patients ought to fill the set of queries on the idea of the determinants. an endeavor is completed of one hundred seventy five questionnaires to administer however we tend to solely received 157 questionnaires that were complete. Tools used for information analysis was dependability take a look at, correlational analysis, multivariate analysis. The finding of the analysis disclosed that the service quality of retail pharmacy is low as expectations exceed perceptions that means customers desired quite what was offered to them.
Cite this article:
Mrs.Garima Sharma , " APPLICATION OF QUALITY GAP MODEL TO MEASURE QUALITY 62 OF PHARMACIST’S SERVICE IN RETAIL PHARMACEUTICAL " , IPASJ INTERNATIONAL JOURNAL OF MANAGEMENT(IIJM), Volume 5, Issue 3, March 2017 , pp. 032-034 , ISSN 2321-645X.
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